January 11, 2016  •  Leave a Comment

When a portrait (or for that matter editorial) photographer approaches a subject the image that he/she creates it then becomes their artwork.  Our impressions of the subject and our past experiences may indeed affect how we shoot the image that may far exceed simple editing for brightness, contrast, or color. To some extent this is part of the artistic creative process and can certainly set a image apart from any other and may even establish a photographers "brand".

What happens though when the photographer projects himself or herself into the image itself. Does the image become more about the photographers beliefs that the subject itself? If this image is published, does the public's opinion of a person or event influenced by the image? In some well known cases over the last several years, images posted by media along with "news" stories caused more debate than the words written in the article. 

Consider an image of the same man, edited identically for brightness, contrast, crop etc.. but the subject dressed in bright orange overalls, then a business suit, and yet again in casual clothes.  What about a female subject in one case the photographer takes great efforts in retouching and yet in another image nearly straight out of the camera except for a minor exposure change? Poses and lighting can at times radically influence the perception of a subject.

The subject, concept, the photographers impressions, the audiences perceptions. Something to think about when we are making our images.